APRILIA RACING CELEBRATES (RED) AT THE VALENCIA GP
THE RS-GP MACHINES AND THE ENTIRE TEAM ALL IN RED TO RAISE AWARENESS IN THE FIGHT AGAINST AIDS
#iRideRED IS THE SPECIFICALLY CREATED HASHTAG THAT WILL BE LAUNCHED DURING THE RACE WEEKEND
On the occasion of the Valencia GP, the entire Aprilia Racing team will dress all in red, in fact, in (RED), starting with the RS-GP machines ridden by Bautista and Bradl, in order to celebrate the Piaggio Group’s support for (RED), the association founded by Bono and Bobby Shriver to contribute to programmes in the fight against AIDS, tuberculosis and malaria in developing countries.
Because many are red in colour, but only Aprilia is (RED) in spirit.
The Valencia GP round will be a special occasion for Aprilia Racing. For the last race of the 2016 season, the entire team will dress in red and the Aprilia RS-GP bikes will be on the track in a special livery, bathed in the same colour, where only the (RED) logo will appear to celebrate the association that has distinguished itself over the years with its efforts in policies of the fight against diseases that represent one of the biggest problems of our times. This unprecedented initiative makes Aprilia Racing and the entire Piaggio Group proud to be promoters and protagonists of it.
And to coincide with the Valencia race, the hashtag #iRideRED arrives, to be shared full throttle and to participate in the most important race, the one against the HIV virus and other terrible diseases.
Founded in 2006 by Bono and Bobby Shriver, (RED) has contributed $360 million to the Global Fund in the battle against AIDS, Tuberculosis and Malaria. These funds have arrived in Ghana, Kenya, Lesotho, Rwanda, South Africa, Swaziland, Tanzania and Zambia. 100% of the resources have been invested in Africa to finance programmes intended to fight HIV/AIDS. (RED)’s support for the Global Fund has had an impact on more than 70 million people with prevention, treatment and consulting operations, as well as HIV tests and assistance services.
Aprilia Racing and the Piaggio Group wish to thank all the partners, the sponsors and the riders who, with great sensitivity and maturity, have collaborated to make such an important, high social profile project successful, agreeing to the creation of the RS-GP in the livery entirely dedicated to (RED).
